Strap in and wax those surfboards because #Xtremechat debuts tonight April 2nd at 9pm. Our first feature topic will encompass a variety of current events and trends in the action sport marketing industry. We will touch on a range of topics including the success of the Winter Olympics, Oakley’s retro branding, the declining snowboard industry, the changing seasons bringing around a new year of summer action, corporate cultures, changing sponsorship, and some news about the continued partnership between NBC sports and Red Bull’s Signature Series. Make sure you take a look at a few of these links to shake off the cobwebs before the chat begins tonight. Remember to bring a great attitude and tell your friends to get involved. I would love to submit your own questions to the chat and if you have any please feel free to send them to @locka_flocka by way of direct message on Twitter. See you at 9!