Brewing history since 1829

yeungling campaign-teddy yeungling campaign-george yeungling campaign-abeAbove is an advertising campaign I created for my advanced advertising course at Champlain College in Burlington, VT. The campaign is created for the Yeungling Brewing Co. and plays up the history of the Brewery. Yeungling is the oldest brewing company in America, founded in 1829 in Pottsville, PA.

I had the opportunity to visit the Yeungling Brewery on a cross country trip over the summer, and i have to say they kept it authentic. Across from the brewery their prohibition era ice cream factory still stands, though very disheveled. Image

Creating this campaign was a blast, and the rich history of the brewery is displayed humorously within each ad.

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